Whatever happens at the club stays at the club. This was the law of the land that revelers agreed upon in unison during the pre-drinking ritual and abominable hangxiety.
Everyone was obeying this rule of thumb to wash away the shame of downing too many tequila shots and the nightlife realm was in full swing, striking the perfect balance between a trainwreck and a killer experience.
Then Chaotic Nightclub Photos happened.
Although it joined the ranks of Twitter back in March, the nightlife memes account gained more than 1.4 million followers. If this digital triumph doesn’t leave you flabbergasted, the meme page gained 300k followers in its first week and reached one million with only 50 tweets in.
Honestly, do you know someone besides Elon Musk with this type of hallowed engagement?
But Chaotic Nightclub Photos is nothing like Musk – they don’t tweet about wacktivists’ sense of humor and how Berghain’s door crew barred them from entry. Instead, they bring together the best of both worlds when it comes to nightlife-related artworks, aka nightclub memes.
No, we don’t refer to the Daffy duck mural you gawked at in disbelief during your last clubbing session.
This isn’t about the wall whose loopy design generates the same dizzy effect as downing three Jägerbombs, either.
It is about the good, old memes.
No words, no captions, no hashtags – just a curated selection of trashy, absurd, and ridiculously amusing faux-paparazzi-style pictures depicting the worst (and most iconic) club moments.
Everything from grinding and sloppy make-up sessions to people vomiting mid-air found shelter on Chaotic Nightclub Photos’ Twitter timeline.
Part of the nightclub memes account’s prosperity is deeply embedded in the nightlife culture – as revelers, we’ve always had the sick pleasure of scrutinizing clubbers who fucked up more than we did last weekend.
Maybe this is why the meme account was born in the first place – to reassure us that someone, somewhere, screwed up more than we did after those unnecessary rounds of shots. The best part about it? It is all caught on camera and tossed in the digital realm’s meme-heavy ecosystem.
Gloriously shocking content translates into a man lying on the street in a “Paint me like I’m one of your French girls” pose while holding his precious pint. Beside him, a police crew is pinning down a guy who seems to shout “Just another shot, please!”. Nothing odd happening here at all.
If that isn’t enough of a WTF moment, the woman who is casually deepthroating a beer and the equally enticing Lion King moment where a dude is holding a dog (yes, in the club) as if he is auditioning for Simba’s birth scene will make your jaw drop.
“Why the hell is there a dog in the club?”, “Did these people survive?” and “Will that wine stain EVER go away?” are just three of the instant thoughts you will experience after scrolling the account’s feed.
As you already can tell, this type of content encapsulates nightlife’s energy, giving prominence to its highs and lows – but mostly lows.
Somehow, those chaotic nightclub memes are similar to modern art. They are shrouded in mystery, making us go hysterical over someone spilling his drink in the cringiest way possible.
But for unknown reasons, we are unable to look away.